Home We Love 10 Wooftastic Years of Dash & Albert!

10 Wooftastic Years of Dash & Albert!

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The best-selling author Elizabeth Berg once wrote, “Sometimes serendipity is just intention unmasked.” Annie knows a little something about this. A decade ago, she was reviewing samples of Pine Cone Hill placemats she’d designed to coordinate with the pottery she sold through Potluck Studios. Needing more space to work, she arranged the placemats on floor, and creative lightning struck. “These could make good rugs,” she remarked to her canine companions, not realizing that she’d just hit on a major design success story.

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After choosing a handful of woven cotton placemats to adapt into rugs, Annie packed up her new wares and trekked to the New York Gift Show. “People were crazy about them,” she remembers, still shaking her head in wonder. Though she had previously tried to develop a few rugs through Pine Cone Hill, the show marked the first time they had been separated out from the bedding collection. “It was hard for customers to take in more than one element, and having them stand on their own was a big turning point,” Annie explains. Sunflower Ticking, one of the original designs, made an immediate impact, becoming an off-the-charts best-seller. It still retains that title, even today.

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With the rugs a sales smash, Annie set up a separate company. She decided to name it after her dogs, Dash the Clumber spaniel and Albert the Basset hound, who had been her constant companions for years—Albert even helped Annie’s daughter, Charlotte, learn to walk by allowing her to grab on to his fur while she toddled around (check out the best buddies taking a rest break here.)

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In 2003, Dash & Albert made its debut as a separate company at the New York Gift Show, with several woven cotton striped rugs—a signature Annie would become known for over the years—and a couple of big, bold patterns. The orders came fast and furious, exceeding everyone’s expectations.

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As the company and its product line began to grow, Annie and her team put together the first wholesale catalog in 2007. Featuring amazing beauty images interspersed with fun photos of dogs and cheeky bits of copy, the catalog opened customers to versatility and the many styling possibilities of the rugs. It also introduced indoor/outdoor rugs, a category Dash & Albert would go on to dominate, and accessories like tote bags, throws, and decorative pillows.

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Oh, and about those tote bags? Annie first came up with them while brainstorming gift ideas for an editor event in New York City. She folded a 2’ x 3’ rug in half, and asked the head of sewing, the awesome Barbara Garfield, to stitch it into shape and have a local shoemaker tack on leather handles. That was the prototype that inspired the original line, and the totes still sell like gangbusters today.

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Since then, Dash & Albert has achieved a variety of milestones, from its first online sales in 2010 to the first retail catalog in 2013. The catalog club of four-footed supermodels has even been expanded, with horses and donkeys making their first appearance in 2012, a (gasp!) cat sneaking into the photo shoot in 2013, and the company’s first-ever Canine Casting Call, also in 2013.

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The rugs have become favorites of everyone from busy moms to magazine editors and bloggers, and interior designers for some pretty famous clients—both the Romney family and the Obama White House have Dash & Albert in their collections. Annie thinks this has a lot to do with Dash & Albert’s broad appeal. “It appeals to all walks of life. High-end decorators like Michael Smith, Bunny Williams, and John Gilmer love it. It’s accessible, inspirational, and just right. It resonates with so many people, in so many spaces.”

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In celebration of our 10-year anniversary, we’re hosting a bunch of incredible giveaways—stay tuned here and like Dash & Albert on Facebookfollow us on Twitter, and follow us on Pinterest for 10 chances to win big. The first giveaway starts right now!

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Annie is giving away one of her original designs and an off-the-charts best-seller, the Sunflower Ticking Rug in size 6′ x 9′ from Dash and Albert! Check out the Rafflecopter entry form below for 4 easy ways to enter! Contest ends on Sunday, October 6 at 11:59 p.m. EST. View the full details.

Congratulations to our winner,  Robin from Maryland! 

a Rafflecopter giveaway

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62 comments

amy williams October 1, 2013 at 11:42 am

In my kitchen. i have D & A Rugs in the living room and the office!

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Amy October 1, 2013 at 1:37 pm

Absolutely GORGEOUS!!!

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Sharon Maker October 1, 2013 at 1:40 pm

Laundry room for sure!!!

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Champagne Maker October 1, 2013 at 1:41 pm

oops! that’s me ^ darn auto fill!

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Erin Kaven October 1, 2013 at 1:42 pm

The colors go perfectly with both my back porch and dining area. It would be a dream come true to win a dash and albert!

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Shelly October 1, 2013 at 1:48 pm

I’m such a huge fan of the whole line! I have them in my own home and I always seem to put one or two in my clients’ homes as well. This yellow one would be so cute to add to my collection.

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mary anne October 1, 2013 at 3:09 pm

In my office/art room. It’s exactly the brightening element I need!

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Lori in Indiana October 1, 2013 at 3:11 pm

I adore this rug. My TV room currently is just bare floor, and I have been waiting to find just the right rug for it. This sunny yellow would really brighten up the dark room.

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caroline October 1, 2013 at 3:20 pm

in my back den to brighten everything!!!

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Janet Senk October 1, 2013 at 3:34 pm

Love the sunny color with a touch of blue in it. I would put in our bedroom as we are there after work to relax and just the right touch. Thanks.

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Caroline Barnette October 1, 2013 at 3:39 pm

Thus rug will look fabulous in our new home. It goes well with living in the low country of South Carolina!!

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AnnW October 1, 2013 at 3:45 pm

I would put this rug in a small twin bedded guest room. Perfect!

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Colette October 1, 2013 at 3:50 pm

I absolutely love your rugs!! I would love a runner for my newly painted stairs!! Also one for my guest room floor that is newly painted white! A blue and white rug would be the perfect accent!

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Sheila October 1, 2013 at 3:59 pm

This rug sings “I’ve got sunshine on a cloudy day”.

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Theresa Elger October 1, 2013 at 4:51 pm

These rugs are beautiful. You are so talented. A Gift from God! Love the Bright colors. Mine will go in an entry way or kitchen if I win…. Thanks for the chance. I will be back to look around ! @@:)

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Rebecca October 1, 2013 at 5:02 pm

I have a long open plan living/dining room and am looking for something to tie it together and give it cohesion. This would work perfectly! Great giveaway! And congrats on the 10 years!

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Pattie October 1, 2013 at 5:15 pm

Love your rugs, the colors are wonderful.

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Farah Gross October 1, 2013 at 8:21 pm

I LOVE your products! All of the colors are so bright and lively!

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Lori chapman October 1, 2013 at 9:20 pm

I love this vibrant rug… My favorite colors. I will place this rug in my living room. It will go we’ll with my orange couch, yellow directors chair and my wicker high back chair. Excited.

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Cindi October 1, 2013 at 9:35 pm

It would be the perfect coordinating rug
in our very used family room!
Many thanks,, Cindi

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Robin A. October 1, 2013 at 9:37 pm

In my kitchen!

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Pamela Bolton October 1, 2013 at 9:50 pm

This rug would be perfect in our sunroom.

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Leslie October 1, 2013 at 10:46 pm

This beautiful sun-shiney yellow rug would be perfect in several rooms in my home!

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Jennifer Essad October 2, 2013 at 1:15 am

love the colors in this rug – I would use it in my bathroom in my sitting area – love the cheery colors

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Lisa Martin-Gerdes October 2, 2013 at 1:33 am

In My Kitchen!

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Kathie Mennetti October 2, 2013 at 3:14 am

Nice bright color for the upcoming cooler months and sometimes not so bright days.

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kristen Foster October 2, 2013 at 7:39 am

Love your rugs in front of my sinks, so comfy to stand on & easy to wash!

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Gina McKinnis October 2, 2013 at 7:51 am

OH! This is gorgeous!! I need this for my living room!

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Susan Watson October 2, 2013 at 9:29 am

this rug would be perfect in my dressing room….I have gradually been re-do’ ing it and it would go great!!!

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Kate Riley October 2, 2013 at 12:15 pm

It would be so pretty in the hallway!

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ERIN LOVETT October 2, 2013 at 1:09 pm

We just recently had a terrible house fire. Took out my upstairs bedroom,and then some.Water damage took out my livingroom rugs..Hope to have my floors redone by Thanksgiving…Your beautiful rug would grace my floor,either in the bedroom or livingroom.Grateful for this chance, & grateful to be alive! Thanks!

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JC October 2, 2013 at 3:07 pm

This would be beautiful in the family room!

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Janie Morey October 2, 2013 at 4:18 pm

I picture the beautiful colors in the rug on my back patio to blend with the pillows I made in blues and reds. I will need a pumpkin or two there as well.

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Addie October 2, 2013 at 5:45 pm

This fantastic rug would be perfect in our guest room! Thank you for the giveaway.

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Lori L. October 2, 2013 at 6:46 pm

I would love to put this rug in my laundry room!

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Centsational Girl » Blog Archive » Best of September + Weekend Reading October 4, 2013 at 4:00 pm

[…] A great company starts with a great idea. […]

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Kimberly C October 4, 2013 at 4:28 pm

In my new kitchen!

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Carole October 4, 2013 at 5:14 pm

So cheery! Thanks for the generous offer, I would love it in my mud room as a welcome home!

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Wizzer October 4, 2013 at 5:45 pm

In my cottage living to go with my new Ikea white slipcovered sectional!

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Becky October 4, 2013 at 6:23 pm

In my entryway!

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Joanne October 4, 2013 at 9:08 pm

In my family room.

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Carolyn G. October 5, 2013 at 6:53 am

I would put the beautiful rug in my craft room/bedroom-for-the-grandchildren-when-they-visit. The bright sunny colors would be perfect in that space.

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Nicole C. October 5, 2013 at 8:04 am

I’m redoing the guest room and this would be perfect in there!

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Joanne October 5, 2013 at 8:29 am

Perfect for the entry in our coastal condo! Thanks for the chance!

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Lisa October 5, 2013 at 8:48 am

I would love to use this rug as a runner on my stairs. It’s so happy!

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Lynn Osborne October 5, 2013 at 10:54 am

So beautiful! Thanks for the chance to win!

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Mary October 5, 2013 at 11:23 am

This would be so perfect for my lake house!

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Pat October 5, 2013 at 2:02 pm

I love your work and have followed it for years! Congratulations

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Melinda W October 5, 2013 at 2:36 pm

These rugs are gorgeous! I am quite fond of textiles. These rugs will be great in my daily hard use laundry room.

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jeannine s October 5, 2013 at 4:37 pm

i would put it in my hallway to warm it up

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Laura K October 5, 2013 at 4:43 pm

This rug would look great in my office!

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Kelly T October 5, 2013 at 5:15 pm

What a great giveaway! I’d use in in the guest bedroom.

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Jeanette E. October 5, 2013 at 5:25 pm

It would be perfect under our dining room table! There currently isn’t a carpet there and it would not only look fantastic, but would ground the whole room!! Beautiful carpet!

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Lanay October 5, 2013 at 5:53 pm

Love the color of that rug! I would definitely put it in my home office for a cheerful punch of color!

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Michelle October 5, 2013 at 11:12 pm

I would definitely put the rug in my kitchen! Paired with sunny yellow sunflowers or daisies…perfection! Thank you for the generous giveaway!

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Grey October 6, 2013 at 1:57 am

It would look great in the room I am making my office. Nice giveaway!

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Caroline October 6, 2013 at 3:07 am

I love the way D&A rugs look as runners, so I’d put it in my hallway!

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Amy October 6, 2013 at 7:59 am

Would love to use it in my entry!

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Dee October 6, 2013 at 12:51 pm

Perfect rug for my kitchen !

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laura October 6, 2013 at 1:09 pm

this would be lovely in my guest room! 🙂

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cindy flora October 6, 2013 at 5:24 pm

I think I would put it in my walkway between my kitchen and my den! Perfect color to blend the two!

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Cela October 6, 2013 at 6:40 pm

I would put it in my kitchen! I have dark walnut floor and white cabinets. Dash & Albert rug would look amazing!

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